Under the Radar X-Ray Profumo Amnesia- The Tide is High

Posted on by in Mark Behnke, Under the Radar and tagged , , , .

The very essence of this series is that as diligent as I can be I can’t try everything. It is one of the reasons the large perfume expos like Esxence offer me a second chance to find something I overlooked. At the most recent version this happened when I walked up to the X-Ray Profumo booth to meet owner and creative director Ray Burns. In 2012 the line had debuted five new releases exclusively in Barney’s. I remember trying it at the time but one of my colleagues at CaFlureBon wrote about it first. Then as so often happens with brands that are exclusive to a store I forgot about it.

x-ray amnesia

Photo via Fragrantica

I was drawn to the booth by this turquoise colored liquid. Mr. Burns presented to me the perfume he released in the spring of 2014 called Amnesia. Amnesia was inspired by the Mediterranean island of Ibiza. Ibiza is a summer paradise which is as known for its nightlife as it is for its beaches. Amnesia is meant to capture that mix of beachside fun Ibiza is known for. Mr. Burns employed perfumer Ralf Schwieger to help him capture this. In a year of new twists on the aquatic perfume style Amnesia steps up and produces yet another one.

rayburns

Ray Burns

One of the things very admirable about Hr. Schwieger is he can take an accord which smells unpleasant on its own and magically transform it into something that is unforgettably beautiful. In Amnesia the accord he uses as the focal point is a sea salt and seaweed accord. By itself it smells exactly as it sounds, like low tide. There is a strong damp vegetal component matched with the smell of clean sea spray. By itself this is nothing anyone would want to wear. Placed at the center of a perfume called Amnesia it gives it a depth and texture unobtainable without it.

ralf schwieger

Ralf Schwieger

Amnesia opens with a fresh water bouquet of water lily floating on a pond. It is a very opaque floral accord which is also quite watery. A mix of salicylates remind us we are at the beach as they form a suntan lotion accord. Then the tide goes out and the sea salt and seaweed accord arrives. The salicylates do quite a lot to ameliorate the more pungent aspects. Violet wood and clove also help twist it from full-on low tide into something more abstract. As if you were trying to remember the smell of the beach after you had forgotten it. This wonderfully effective aquatic accord is where Amnesia spends most of its time on my skin. When it moves into the base it is a woody base of sandalwood, cedar, and ambrox along with a white musk cocktail to form a skin accord.

Amnesia has 10-12 hour longevity and above average sillage.

I’m not sure why the aquatic style of perfume has suddenly attracted the creative talents of so many perfumers recently. I can only enjoy each new version as they give me something new to consider. I know that Amnesia is another one of these and it will take a real case of amnesia for met to forget Hr. Schwieger’s creation.

Disclosure: this review was based on a sample provided by X-Ray Profumo at Esxence 2015.

–Mark Behnke

Colognoisseur Esxence 2015 Final Wrap-Up Part 2- The Top 10 New Fragrances I Tried

Posted on by in Mark Behnke, News and tagged , , , , , , , , , , .
1

This year’s Esxence was bigger than ever with 150 brands displaying their perfumes. That made it even more challenging to cover everything that was there. Honestly even with three days I am sure there is a new brand or new release I missed. I was able to try 76 new perfumes over my time in Milan. The following are the ten I am having the hardest time forgetting after returning home, in alphabetical order.

Aedes de Venustas Palissandre D’Or by Alberto Morillas- The Aedes de Venustas line of perfumes, creatively overseen by Robert Gerstner and Karl Bradl, has been on a winning streak since their debut three years ago. With this fifth entry M. Morillas turns in, perhaps, the most translucent of the collection. It is a fascinating study of woods that never get heavy. Once you get past the floral top it is a dance of three kinds of cedar and Sri Lankan sandalwood which lingers in my memory.

Jardins D’Ecrivains Marlowe by Anais Biguine– Mme Biguine has returned to the classics after last year’s modern Junky. Inspired by Shakespeare contemporary Christopher Marlowe, Mme Biguine turns in a floral soliloquy around tuberose and osmanthus.

Jul et Mad Garuda by Luca Maffei– Creative Directors Julien Blanchard and Madalina Stoica tapped Sig. Maffei to do two of the three new releases in the Les White collection, Nea is the other. Garuda was meant to exude the warmth of burnished gold in the sunlight. Cambodian oud along with saffron and rum provide the warm glow desired. I just closed my eyes and let it envelop me.

Le Galion Aesthete by Vanina Murraciole– Nicolas Chabot has finished re-inventing the past with Le Galion and now he sets sail for the future with new releases. One of those new releases by Mme Murraciole feels like it belongs to a previous era. Aesthete is the scent of animalic leather and oud combined. It imparts a give and take between these two powerful notes and this tug-of-war is what makes Aesthete so much fun to wear.

nvc esxence 2015 booth

Neela Vermeire Creations Pichola by Bertrand Duchaufour– This team of Neela Vermeire and M. Duchaufour have been exploring the deeper waters of perfumery. As one who loves the exuberance of Bombay Bling I was pleased to see that sense of playfulness return in Pichola. Don’t be fooled by the opening because two-fisted handfuls of flowers burst through the tight green start and break into a Bollywood dance number.

Olfactive Studio Panorama by Clement Gavarry– When creative director Celine Verleure told me a few months ago that Panorama featured a wasabi accord I can’t say I was overly excited. As I approached the stand to try it I was still a bit apprehensive. Once I smelled it all of that concern evaporated. M. Gavarry balances the unusual wasabi inside a veritable green brigade of fig leaf, violet leaf, and galbanum. It adds modernity and creates something beautifully unique.

Orlov Paris Star of the Season by Dominique Ropion– All five of the perfumes from this new line are based on famous diamonds. M. Ropion is really stretching across the entire line but in Star of the Season he takes the duet of rose and iris and places them on a vanilla tinted bed of sandalwood. This is perfumery as classic as the diamond it is named after.

rubini fundamental

Rubini Fundamental by Cristiano Canali– My favorite new discovery of the entire fair. Founder and creative director Andrea Rubini along with his team of Sig. Canali, Ermano Picco and Francesca Gotti delivered a real team effort. From the ultra-sleek look of the recycled Fiberglas packaging to the mix of new aromachemicals with classic ingredients this is the complete package.

Stephane Humbert Lucas Mortal Skin by Stephane Humbert Lucas– M. Lucas said Mortal Skin was meant to be a brightly colored snake with incandescent eyes drawing me in. Most often that kind of rhetoric falls flat. In Mortal Skin it rings true with beauty and decay featuring in equal measure. I think I will be spending a lot of time with this one trying to tease out its secrets.  

X-Ray Profumo Amnesia by Ralf Schwieger– As I was flying to Esxence I posted about my favorite new aquatics. Once I met creative director Ray Burns and he showed me Amnesia, named after an Ibiza nightclub, I now have another new aquatic to wear. Hr. Schwieger uses a seaweed and sea salt accord as the nucleus of a night of beachside abandon come to life. Around that very pungent accord floats waterlily, fruit, and cloves. The night is slowly giving way to the dawn but the party never ends.

That’s the end of my Esxence reports for 2015. My very grateful thanks to Silvio Levi and Caterina Gianoli for having me back. See you all next year.

–Mark Behnke

Esxence 2015 Day 2 Wrap: Will the Real Oud Please Stand Up?

Posted on by in Mark Behnke, News and tagged , , , , , , , .

As everyone is aware the use of oud in perfumery has exploded. Day 2 of Esxence 2015 was bookended by experiencing a new fragrance using real oud and Michael Edwards speaking on the history of oud coming to Western perfumery. In between there was a lot more to see and experience.

I started my day out with Jul et Mad who were premiering the White collection consisting of Nea, Garuda, and Min-Shar. I was fortunate to have perfumer Luca Maffei on hand to guide me through the collection as he was responsible for Nea and Garuda. It was the latter which really caught my attention. Sig. Maffei spoke of his use of Cambodian oud in the heart of Garuda. What was very interesting was his use of rum to attenuate the strong medicinal qualities that particular oud has. The brief was to make Garuda glow like a room lined with gold in the sunlight. Sig. Maffei did that and then some.

The breakout brand of last year’s Esxence was Le Galion and the revival of perfumer Paul Vacher’s line. I was very interested to see where Le Galion would set sail for this year. Owner Nicolas Chabot presented six new perfumes to me. Of those six, three are brand new compositions. Perfumer Vanina Murraciole was responsible for the two new ones in the main collection, Cuir and Aesthete. Aesthete is the one that I like most. Both Cuir and Aesthete are leather fragrances but where Cuir feels like a throwback to the leather perfumes of the past, Aesthete feels contemporary. It is that modernity that draws me to it. Sig.ra Murraciole has made a pair of fabulous new addition that show Le Galion is well on their way to continuing M. Vacher’s legacy.

panorama-olfactive-studio-miguel-sandinha

Photo by Miguel Sandinha

If there was one note I was both anticipating and dreading trying this year it was the wasabi note promised in the new Olfactive Studio Panorama. As always it is based on a photograph. This time it is of the Sheats Goldstein house in Los Angeles by photographer Miguel Sandinha. As you can see in the picture above there are two modern aspects the skyline of LA off in the distance and the glass corner of the house on the right side. What you should notice if you want to get a sense of Panorama is that well over half of the picture is green. Panorama is a fragrance of unusual green facets. Perfumer Clement Gavarry and Creative Director/Owner Celine Verleure combined to make something very green and very current. What about that wasabi note? It is amazingly good in this perfume.

My favorite new discovery of Day 2 was X-Ray Profumo Amnesia. Inspired by the nightclub in Ibiza and not the mental affliction. Perfumer Ralf Schwieger has made a vibrant perfume which captures the beat of an oceanside club pulsing into the dawn from the night before. As with the wasabi in Panorama the keynote in Amnesia is another strange choice which works. Hr. Schwieger has developed a seaweed and sea salt accord. By itself it would probably smell like low tide and unpleasant. Forming the nucleus of Amnesia it allows all the other surrounding fresh notes to dance the night away on the beach with abandon.

Final stop on Day 2 was Michaels Edwards’ talk on oud and how it came to the West. Raise your hand if you thought YSL M7 was the first Western oud fragrance. Mr. Edwards showed us it was Balenciaga pour Homme which pre-dated M7. In a talk where he showed us a bottle of real oud extract worth $50,000 to start; we were given strip after strip to see how oud has been developed by the very best perfumers we have over the last few years. If there was ever a need to be shown that oud remains relevant in Western perfumery Mr. Edwards provided it.

That’s the end of Day 2. My final day is straight ahead and I’ll be dashing through the show like a madman.

–Mark Behnke