I think I did pretty well for my first Pitti Fragranze as I tried 90 new perfumes over the three days. There were some which I had tried prior to Pitti but I don’t include those. The other thing to keep in mind is to try this many perfumes the surface area of my available skin was the most prime real estate inside the show hall. Therefore all of these impressions come from a much smaller sampling that I usually do. I can tell you all of the perfumes below will be worn extensively and duly reviewed. In alphabetical order here are the Top 10 New Fragrances from Pitti Fragranze 2014.
Aedes de Venustas Copal Azur– This literally was the very first new perfume I tried at Pitti standing outside with Francois Duquesne. He told me this was perfumer Bertrand Duchaufour’s most intense incense fragrance ever. If you love M. Duchaufour’s previous incense perfumes this is going to blow you away.
Huitieme Art Parfums Liqueur Charnelle– Pierre Guillaume’s cognac laced perfume has the feel of being in an exclusive club with a roaring fire. In one hand is a snifter. In the other a pipe ready to be lit. The surrounding wood has been buffed to leave a subtle scent in the air. I think is going to be one of my favorite winter fragrances this year.
Laboratorio Olfattivo Patchouliful– With a name like Patchouliful you might imagine perfumer Cecile Zarokian would have loaded up on the titular note. Instead Mme Zarokian goes entirely in the opposite direction with a patchouli that feels diaphanous and opaque. It has been a long time since I thought of a patchouli fragrance as light but Patchouliful carries off this style incredibly effectively.
Map of the Heart Black Heart v.2– The single most unique perfume I tried the whole weekend. This is a journey into a heart of darkness, composed of eucalyptus, black pepper, and smoke; by perfumer Jacques Huclier. The other members of this collection are going to be easier to wear but Black Heart snarls and crackles with eldritch energies as it feels like a curse is being twisted via smell. You might not want to wear it but you won’t forget it. I can’t wait to wear it.
Maria Candida Gentile Leuco– It seems like every other stand I stopped at had a new tuberose. Maria Candida Gentile found a way to rise above the crowd by pairing her tuberose with beeswax. It creates a tuberose that is luscious and soft which embraces you instead of dominating you. The magic combination of these two ingredients gives Leuco a style all of its own.
Masque Milano Russian Tea– The concept of a tea fragrance is nothing new. Even the concept of a Russian tea fragrance is nothing new. How then did perfumer Julian Rasquinet, in his last perfume as an independent perfumer, find a way to create something which uses tea as a focal point for fascinating grace notes throughout? It is like a Russian tea service in a bottle.
Olivier Durbano Promethee– Olivier Durbano has been guiding his brand with a sure aesthetic for ten years. With Promethee all of that experience has come together to result in the best fragrance within his collection. Every time I smell this I am pleased to see the level of assuredness which went into its creation. It feels like the moment of triumph as Prometheus is freed from the rock.
Peccato Originale Antidoto– You know how citrus doesn’t last? I have an antidote for that. This new perfumes from Silvia Monti has a mesmerizing intensity of citrus notes that take hours to unwind to reveal mate and rum underneath. You want a citrus to wear in the middle of winter? This is the one.
S-Perfumes Musk-S– Maybe it’s because I spent a few months writing about the different musk molecules in Olfactory Chemistry but perfumer Carlos Benaim has blended a splendid musk cocktail. There seem to be more synthetic musks here than you can shake a stick at. Once they all settle down you get the smell of sun-warmed skin underneath a linen shirt.
Zarkoperfume Molecule 234.38– Okay yes I am a sucker for any perfume which has molecule in its name. Zarko Ahlmann Pavlov the creative director and perfumer behind the entire Zarkoperfume line wanted to take a single aroma molecule of molecular weight 234.38 and let it unfold on the wearer. It is not Iso E Super it is something else but it shares that peek-a-boo quality of Iso E Super. For those who have liked the single molecule perfumes from other lines you have to add this to your collection. For the chemist it is a must have.
This was a very hard list to compile and there are another ten I have which are also great. Keep your eyes opened for upcoming reviews of all the things I brought back from my first Pitti Fragranze.
–Mark Behnke
Read Part 1 of my Final Wrap-up here.
Daily wrap-ups live from Florence can be found here; Day 1, Day 2, Day 3.
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