One of the things which makes perfume composition difficult is you can have too much of a good thing. It is easy to think a floral fragrance should have many of those included. The real effort is to choose the right two or three; striking a balance. A precise balance. It was what made Gucci Bloom stand out three years ago. A near-perfect recipe of four florals which stands for what seems to be the reinvigoration of the fragrance side of Gucci.
Creative director Alessandro Michele and perfumer Alberto Morillas managed to follow that up with two excellent flankers; Bloom Acqua di Fiori and Bloom Nettare di Fiori. They did this by adding in something which created new compelling fragrances. A year ago they released Bloom Gocce di Fiore where they changed the concentrations of the original ingredients. It was terrible except as an example that they made the right decision in the choices made in the original. For the end of 2019 the most recent flanker, Gucci Bloom Ambrosia di Fiori, split the difference.
M. Morillas is again behind the wheel as the original four florals; Rangoon creeper, jasmine, tuberose, and orris take their places. For this version the tuberose concentration is increased a lot. The extra flower added is Damask rose. There are lots of floral perfumes which feature Damask rose and tuberose. They are a classic floral pairing. They are also two of the strongest ingredients in perfumery. In the case of Bloom Ambrosia di Fiori they nearly overwhelm everything else. The only one of the other florals which gets a tiny foothold is jasmine. This is all there is on my skin, rose and tuberose.
Bloom Ambrosia di Fiori has 12-14 hour longevity and above average sillage.
This is not the train wreck last year’s Bloom Gocce di Fiore was. Instead it is an example of what happens when you add one flower too many to something that is great on its own.
Disclosure: This review is based on a sample provided by Gucci.