It is a great thing when a good European-based brand finds its way to the US. I always root for the good ones to have as much coverage as they can. The English brand Shay & Blue is one of these. Started by creative director Dom De Vetta five years ago it was a UK exclusive for a long time. Mr. De Vetta founded Shay & Blue after a tenure at Jo Malone London. As he started Shay & Blue he had the freedom to be a little more creative which has become one of the brand hallmarks. He has worked exclusively with perfumer Julie Masse developing an effective partnership which also helps define the Shay & Blue aesthetic. The latest release is Scarlet Lily.
Julie Masse and Dom De Vetta
Lily is a hard note to feature in fragrance; in its most prevalent version it can have a sterility to it. What gets forgotten is there are other versions of lily instead of the white version seen at weddings and funerals. There is a tawdry pink version called the Stargazer Lily which has a spicy core to it which imparts a bit more life into things. It is that one which is featured in Scarlet Lily.
Mme Masse opens Scarlet Lily floating on a watery lotus. It is a lovely choice as the aquatic nature is burned away by the spicy lily as it rises over the lotus like the sunrise. To keep the spicy heart out in front Mme Masses uses red pepper to provide an opaque piquancy. To buff the floral parts a bit of muguet and ylang-ylang provide support. All together it forms a lively spicy lily accord which is where Scarlet Lily lingers for hours before descending into the warm embrace of amber at the end.
Scarlet Lily has 8-10 hour longevity and average sillage.
Scarlet Lily is yet another reminder of the top-notch collection Mr. De Vetta is compiling here. They are all simple constructs but each carries more heft than their simplicity would imply. Scarlet Lily is another which shines by forming a compelling accord intelligently.
Disclosure : This review was based on a sample I purchased.
–Mark Behnke