New Perfume Review Shalini Fleur Japonais- A Vision of Cherry Blossoms

One of the joys of visiting an art museum is to see the world as interpreted by creative minds. I don’t go to see a subject captured in a realistic way. Artists look at the world and see it through a different lens. It is what makes the greatest pieces of art memorable. They give the viewer a new perspective on something simple.

Perfumery in the hands of the most creative people can do the same thing. There are plenty of perfumes which attempt to photo realistically re-create something from nature. Depending on the subject it is great to have that when I want it. But I prefer when perfume interprets a subject in a way that gives you something to think about as Shalini Fleur Japonais does.


This is the seventh perfume from the team of creative director/fashion designer Shalini and perfumer Maurice Roucel. They have formed one of the best collections of perfume because they aren’t trying to make a simulation. They are trying to look for deeper beauty.

Maurice Roucel

Fleur Japonais is inspired by the Japanese name for the cherry blossoms of every spring called “Sakura”. This year has seen a trend of cherry blossom centered perfumes. Almost all of them have tried to be transparent florals. That is not the kind of artistry I seek. What this creative team finds is the almost religious awe with which the Sakura are held in Japan. That doesn’t lend itself to opacity. It asks for something more profound. The solution is to place a weightier cherry blossom on a wooden altar surrounded by purifying incense.

The lighter cherry blossom is where this begins. M. Roucel weds it to a creamy magnolia. He isn’t content to have an ephemeral cherry blossom. This accord is like a hybrid cultivar of the two florals. It is mostly the sweetness of the Sakura, but it is given substance through the magnolia. It is not a breath of spring it is a reminder of Nature’s beauty.

The counterbalance is a fabulous silvery frankincense. This is an austere church-like version of the resin. It fits here because this is a fragrance which sees the Sakura as an object of worship. The frankincense takes you to that place as it surrounds the cherry blossom-magnolia duo. Together it forms a transcendental interpretation of cherry blossom. M. Roucel places it all in a shrine built of sandalwood.

Fleur Japonais has 12-14 hour longevity and moderate sillage in its parfum concentration.

This is a fascinating perfume to wear as we transition from summer to fall. There are times it seems like a callback to the spring. Most of the time it feels like a sacred experience through an artist’s vision of cherry blossoms.

Disclosure: This review is based on a sample provided by Shalini.

Mark Behnke

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