Colognoisseur Best of 2018: Part 2- Perfume, Perfumer, Creative Director, and Brand of the Year

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Part 1, yesterday, was my look back at the year in broad terms. Today in Part 2 I get specific naming the best of the year in four categories.

Perfume of the Year: Arquiste Esencia de El Palacio GuayabosArquiste Creative Director Carlos Huber and perfumer Rodrigo Flores-Roux began their exclusive collection for luxury Mexican department store El Palacio de El Hierro in 2016. As of the end of 2018 they have released eight perfumes exploring the botany of Mexico in a set of “tree stories”. Both creative minds behind this collection have always put a little bit of their homeland of Mexico in every Arquiste release they have collaborated on. Saying that, this collection feels like there is heart and soul, along with the country, within each of these excellent perfumes.

Rodrigo Flores-Roux (l.) and Carlos Huber

During the summer I received Guayabos which immediately connected with me. I have worn this weekly since I received it. I’ve sprayed my bed with it. The poodles have inadvertently ended up smelling like it. It is one of the very best perfumes ever made by Sr. Flores-Roux.

I scheduled a call with him at Givaudan to find out how this came together. The concept was to create a guava perfume which captured the ripe guava in his house as child. As an adult the perfumer had to undertake headspace analysis of green guava, ripe guava, and guava blossom. This would lead to a layered effect which captured the esencia of guava. Jasmine and osmanthus provide the perfect floral companions over a clean woody base accord.

Guayabos is my perfume of the year because it was an obra de amor (labor of love) for Srs. Flores-Roux and Huber.

Charna Ethier

Perfumer of the Year: Charna Ethier– 2018 is going to be memorable for the excellent independent perfumer releases. The independent perfumer who had the strongest year was Charna Ethier of Providence Perfume Co. She has been one of the most consistently innovative perfumers I encounter. 2018 is the year where that quality overflowed in three spectacular releases. The first was Vientiane a study in sandalwood which was elevated by a jasmine rice tincture. Next came Lemon Liada an abstraction of lemon eau de cologne with no lemon used as an ingredient. Sedona Sweetgrass captures the scent of the American desert southwest in a photorealistic manner.

The breadth of these three perfumes is not only testament to why the indies rocked 2018 but more specifically why Charna Ethier is my Perfumer of the Year.  

Runner-Ups: Rodrigo Flores-Roux, Dawn Spencer Hurwitz, Maria McElroy, Cecile Zarokian, and Sarah McCartney

Rania Naim

Creative Director of the Year: Rania Naim– How about this for a to-do list for 2018? Take on the reformulation of one of the great historic perfumes. While doing that create four new contemporary perfumes honoring that history. That would sink most creative directors. That Rania Naim succeeded makes her the easy choice as Creative Director of the Year.

The first part of the year was given over to completing the new formulation of Jacques Fath Iris Gris. Mme Naim oversaw a painstaking effort to achieve something amazing in L’Iris de Fath. She would end up trusting a young creative team to accomplish this; which succeeded spectacularly. The decision to trust in young creative perfumers extends to the Fath’s Essentials releases where perfumers Cecile Zarokian and Luca Maffei produced two perfumes each under Mme Naim’s direction. All four exemplify the creativity still able to be found in the niche sector.

Capturing the past while living in the present means the future is all that is left to Rania Naim; my choice for Creative Director of the Year.

Runner-Ups: Carlos Huber (Arquiste), Victor Wong (Zoologist Perfumes), and Celine Roux (Jo Malone)

Brand of the Year: A Lab on Fire– If other brands weren’t going to show me something different Carlos Kusubayashi allowed perfumer Dominique Ropion to capture “The Morning After” winning an Academy award in And The World Is Yours. A long night into day encapsulated by neroli and cumin. This was followed up by perfumer Emilie Coppermann combining violet along with the De Laire base of Iriseine in a gorgeous purple flower melody called Hallucinogenic Pearl. Mr. Kusubayashi has never been afraid to release what comes of giving perfumers the space to create freely. In 2018 it makes A Lab on Fire my Brand of the Year.

Runner-Ups: DSH Perfumes, 4160 Tuesdays, Arquiste, Jacques Fath, and Jo Malone

Part 1 was my broad overview of 2018

Part 3 is my Top 25 New Perfumes of 2018.

Mark Behnke

2 thoughts on “Colognoisseur Best of 2018: Part 2- Perfume, Perfumer, Creative Director, and Brand of the Year

  1. I was reading this because your writing is always really interesting, your reviews are enlightening and I trust your views, so I was surprised and extra happy to find my name pop up at the end. Thank you! 

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